Social responsibility has become more important as employees have learned to expect it from the companies where they work. It is not enough to practice social responsibility to attract clients. According to studies, a company must also exhibit community involvement to acquire and retain good personnel.
According to Glassdoor, 75% of job applicants want prospective employers to support organizations through volunteer work or donations. Employees who work for socially responsible firms are happier and more engaged once hired.
The following are some fun ways your organization can support the community this year and in the future.
Donate Your Expertise
While employees can easily do activities such as working at a soup kitchen, sometimes volunteering in a way that allows them to develop their skills and confidence while giving back is more beneficial. Donating expertise can look like a graphic designer on your team producing fundraiser brochures for a non-profit group or a help desk employee providing hands-on computer instruction to a charity that doesn’t have the funds to hire an on-site IT professional.
Sponsor Youth Sports
Employees with families are frequently involved in youth sports with their children. Sponsoring a team will not only assist in funding the sport and supporting the local youth, but it will also make your employees proud to work for a firm that supports children’s causes.
Make it Easy to Volunteer
Offering paid days off to employees so they can volunteer for their favorite charity can help your company foster a culture of volunteerism while also improving employee morale. On a monthly, quarterly, or yearly basis, assign a particular amount of hours for community activity to your staff.
Make Donation Jars
Putting donation jars in high-traffic locations in the office is a simple yet effective method to help others. Choose a charity to donate to with your team and set up jars for everyone to contribute to anytime they wish. Furthermore, putting a contribution jar in the reception area with an explanation of why you’re gathering funds can encourage your customers to contribute as well.
You can create a virtual donation “jar” if your team consists of mainly remote workers.
Have a Holiday Drive
You can organize a holiday drive inside your organization to donate canned foods to your local food bank or warm winter clothing to those experiencing homelessness. Encourage your employees to donate products for a set period, and then celebrate as a team when it’s time to hand them over to the charity.
However your company chooses to give back, make sure you prepare ahead and make it simple for your employees to participate. You can foster even more involvement if you make choosing the way the company gives back a group effort with employees getting a say in where their efforts go.